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Creating an email list can be one of the most profitable investments you can make in your business. Most visitors who leave your site will never return, so you’ll never have an opportunity to sell to them. All online marketers who refuse to build a list are missing out on revenue and growth potential. Taking the time to create a list allows you to build a relationship with them, and this will inevitably lead to more sales down the road. Pro direct market research proved a long time ago that people tend to avoid buying during a first-time visit to a site. So if you fail to get contact info, more than likely you’ll lost that customer. Most of the top Internet marketing experts have always emphasized list building because your real profits lie in backend marketing. No matter what kind of business you’re running online, if you’re not putting in the efforts to build an email list, you’re leaving thousands of dollars on the table. Your list can help you by creating and building business reputation and credibility online. Business and sales will become a lot easier when people view you as an expert in your market. The rest of this article will go into some ways you can use to develop a marketing list the right way.

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