A successful viral marketing campaign can increase exposure for your company and product while increasing the number of links to your site. One of the hardest parts is coming up with the idea. Let’s explore a few different ways to develop those ideas.
Developing Viral Marketing Ideas:
Gathering Points
Ask yourself these questions? Where do your clients/customers congregate on the Web? Just as in real life, people of similar ideas or concepts tend to gather in similar places. Of course, there’s always an exception.
Put together a list of sites that fit your clients ideas or concepts. Then research what the most popular items were for the past year. This could be anything, including specific topics, photo collections, cartoons, interviews, tools, interactive games, and contests.
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